Position Description

Senior Marketing Automation Expert Contractor
Location Folsom, CA
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Position Location: Folsom, California

Position Location Details: This position is in Folsom, California working from our client's corporate campus full-time, and will report to Ideas Collide's Scottsdale, AZ (HQ) office remotely.

Job Description:

Ideas Collide is an energetic digital agency on the cutting edge of web development, marketing automation, and database marketing for enterprise clients worldwide. As an Oracle Gold Partner, we are uniquely positioned to deliver customized digital solutions driving increased customer engagement through sophisticated sales enablement programs and capabilities.

This role requires developing advanced marketing automation campaign implementations against established service level agreements and serves as an Eloqua admin for a Fortune 50 organization. You’ll be responsible for developing Eloqua campaigns through custom program creation, digital asset development using your advanced skills in HTML/HTML5, CSS, JavaScript, JQuery, JSON, AJAX, AngularJS and Node.js. This role is also responsible for creating best-practice alignment, Eloqua governance, and campaign optimizations through advanced data analysis and performance measurement.

This is an opportunity for you to join our team during an exciting time and play an integral role in shaping the future of our key client relationships and their customers. Flexibility and world-class projects are part of our everyday vocabulary and just a few of the benefits of joining Ideas Collide. At Ideas Collide we believe that you can’t love your life if you don’t love your work. So, if you’re up to the challenge, we’d love for you to join our team of experts.

 

Responsibilities:‚Äč

  • Eloqua Admin responsibilities which includes: Creating/Maintaining Eloqua programs, Creating/Maintaining Custom Data Objects (CDO), Building and managing web data look ups, Integration/Configuration with Cloud Connectors (On24, LinkedIn, etc.)

  • Run usage reports in Eloqua and perform data analysis for different use cases including performance optimization, campaign performance, system health checks etc.

  • Be the point person for reporting with Eloqua Insight, Dynamic Content, Campaigns, Segments, Emails, Landing Pages and Forms to name a few.

  • Custom development with .Net C# using Eloqua APIs

  • Creating/ Maintaining TSQL scripts

  • Maintaining/Creating Eloqua Templates (HTML/CSS templates, Campaign Canvas Templates, Cloud Connector usage guide templates etc.)

  • Work with a team to create/maintain common CSS/JavaScript, Eloqua landing pages, forms, scoring models and other Eloqua lead gen programs

  • Provide Production Support: Resolving production defects by identifying root causes, writing tools/application for Eloqua form validation, facilitating Eloqua onboarding training and many more activities as the Eloqua expert and admin

  • Responsible for the implementation and execution of integrated and digital marketing projects for multiple internal clients

  • Provide a technical point of view and system knowledge to support clients and internal teams to ensure the effective design of digital programs through approved processes

  • Maintain effective communication with all stakeholders regarding project status, including project plans, issues, and escalations, and be accountable for the technical integrity of assigned projects

  • Build out complex campaigns in a clear and maintainable manner

  • Assist in the technical conceptualization of demand creation, progressive profiling, nurturing and scoring program strategies

  • Reinforce and support marketing automation best practices across a variety of users with various skills and knowledge of Eloqua

  • Ensure timelines are met and quality of all deliverables are achieved at or above agreed standards

 

Qualifications:

  • 5+ years of experience with Oracle Eloqua at an admin level

  • Experience designing, building and executing Eloqua marketing campaigns and components

  • Advanced understanding of Eloqua programs, CDOs, web data lookups and integration/configuration with cloud connectors are must-haves

  • Programming experience using web technologies like HTML (HTML5 is a plus), CSS, AJAX, JavaScript, JQuery, JSON, AngularJS and Node.js are must-haves

  • Familiarity with responsive web design is a must-have

  • Excellent analytical skills, data-driven thinking and the ability to work in a fast-paced and dynamic environment with competing deadlines and multiple priorities

  • Excellent written and verbal communication skills

  • Experience with design, development, testing, and delivery of production worthy software applications using .Net C# is a must-have

  • Knowledge of Agile methodologies is a must

  • Knowledge of TSQL is a plus

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